PC for its own sake hardly fits the image freedom of thought and honest discourse.
They wanted to get away from the Civil War connection, yet picked a new name that specifically reflects that still. Will they change the school colors and the name of the yearbook too? BTW, the latter is The Battlefield.
Bullet points are used to draw attention to important information within a document so that a reader can identify the key issues and facts quickly.
The originial name, The Bullet, could easily have been said to be about issues and facts......if it really needed to be justified.