I think the pamphlet is fine. I make the following suggestions.
"Forty eight state have Concealed Carry Permit laws. Wisconsin is not one of them."
"Forty eight states have personal protection laws. Wisconsin is not one of them."
The purpose of the pamphlet, I believe, is to endorse open carry, not to suggest we need a concealed carry law.
The Gun-Free school zone picture should be more closely associated with the verbage concerning the Gun-Free school zone slaughters on page two. Or there should be some verbage added to page two that the Gun-Free school zone statute is ineffective. As the verbage now stands it almost sounds like an endorsement for more gun control in school zones and I know that isn't the intent.