I'm a graphic designer with over 20 years experience.
Somewhere, there is a member of my profession who was paid to design and print that target of the little girl and the other "people" targets--all in VERY bad taste.
Whoever designed these targets is an embarrassment to the profession. I hope I never find out who it was, because if I ever do, I will do everything in my power to "out" him as perhaps the most unethical, whorish, and morally deficient graphic designer of the 21st century.
It's crap like this that gives people the impression that graphic designers are little more than cheap prostitutes who will offer their services to anyone with a little money.
I apologize on behalf of the entire profession of Graphic Design, and I want to assure this forum that the VAST majority of Designers are not amoral, unethical, sociopathic ****** like the person who did the graphics for this ad....