Different <> better.
It's labeled "zombie" as opposed to "personal and home defense."
I believe it's a poor choice, not because of the physical characteristics of the ammunition itself, but because of its being labeled "zombie" renders it less defensible in court. Recall, if you will, the horrible problems Winchester had with it's Black Talon ammo. With its "lubalox" coating, it earned an undeserved reputation as "cop-killer" or "armor-piercing" round.
Wonder what reputation zombie ammunition will earn?